Create Reward Link Campaign

Start a new campaign

Log in to the Plum Admin Portal. Go to Settings > Campaign. Select the Reward Link tab. Click Create Reward Link Campaign.

Name your campaign

Enter a name for your campaign. Include the campaign objective or target audience so you can find it quickly later — for example, Q4 Sales Incentive.

Select the Category

Click Customize. 

Select the Country and Currency for the campaign. Enter the Voucher value. Click Save and Proceed.

Voucher Selection

Select the vouchers you want to include in your campaign.Pro tip: Include brands across several categories. A varied selection appeals to more recipients and improves redemption rates.

Add landing page

Your Reward Link opens on a landing page. Customize it to match your brand and campaign. Click Add.

Select a layout from the drop-down: Layout 1, Layout 2, Layout 3, or Layout 4.

Under Edit Elements, select the element you want to change and update its settings. Select Desktop or Mobile to see how the page looks on each device. Click Save.

Element	What you can change
Logo	Your company logo appears by default. Click Upload New to replace it.
Title	The welcome title and its text color
Description	A welcome message or campaign summary, and its text color
Image	The banner image. Click Change Image to replace it.
Button	The button text, button color, and text color
Additional Settings	Turn on Enable How to Redeem Link to add a redemption help link below the button

Customize email communication

You can customize communication at the time of sending reward links as well. Learn more here  

You can pick a template directly from the suggested templates under Email Template. To see all available templates, click Explore All.

Under preview you can update any of the following elements: 

• Subject line — Edit the subject line recipients will see in their inbox.
  
• Banner image and logo — Upload an image to appear at the top of the email or choose from the templates
  
• Headline message — Click Edit Message, enter the message title and body, then click Save. 
• Recipient name: Turn on to include the recipient’s name in the greeting.
• Greeting: Select a greeting from the library or write your own.
• Title and body text: Enter the main message.
• Alignment: Choose how the content is aligned.

• Background — Click the pen icon to choose from available colours or enter a hex code. Update the background text by selecting an available option or entering your own, then click Save.
  

• **Button **— Update Button text to match your brand or campaign needs.
  

Customize the SMS message

Choose a background

On the Link Preview page, under Choose Background, select a background color for your Reward Link website. Pick a preset color or enter a hex code.

Create Campaign