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Learn how to login to a Plum Storefront account, log in, and reset your password.

What is Plum Storefront?

Plum Storefront is the rewards store where you browse the catalog and redeem the rewards your organization issues to you.

How to set up your account

  1. Open the account setup email from Xoxoday.
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    You receive an account setup email when your organization rewards you with Reward Points for the first time. If you can’t find it in your inbox, check your spam or junk folder.
  2. Click Set Up Account.
  3. On the Complete your Account Setup page, check that your name and email address are correct.
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  4. In the Set Password field, enter a password. Your password must contain at least 8 characters, including at least 1 number.
  5. Click Continue.
  6. Click Go to Login.
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Your account is set up. Log in with your email address and new password.

How to log in to the Storefront

  1. Go to your organization’s Storefront URL or visit
    Your organization has its own Storefront URL in the format stores.xoxoday.com/companyname. If you don’t have it, ask your program administrator.
  2. On the What would you like to explore today? screen, select Redeem Points.
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    Note: If you have a valid Reward Code, you don’t need to log in. At checkout, continue as a guest and redeem your Reward Code directly.
  3. In the Email / Mobile Number field, enter your registered email address or mobile number.
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  4. Under Login with, select Password or OTP. Click Continue.
  5. Enter the Password or six-digit OTP sent to your email address or mobile number.
    • If you don’t receive the OTP, wait for the timer to end and click Resend OTP.
    • To use a different email address, click Change.
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  1. Click Continue.
You’re logged in and redirected to the Storefront, where you can redeem your reward points.

How to log in if you forgot your password

  1. Complete steps 1–2 in How to log in to the Storefront.
  2. In the Email / Mobile Number field, enter your registered email address.
  3. Under Login with, select Password. Click Continue.
  4. Click Forgot Password.
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  5. Open the password reset email from Xoxoday. Click Reset Password.
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  6. In the New Password field, enter a new password. Your password must contain at least 8 characters, including at least 1 number.
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  7. In the Confirm New Password field, re-enter your new password.
  8. Click Save changes and Login.
Your password is updated. You can now log in to the Storefront with your new password. Still need help? Raise a support ticket.